The County of Maui Mayor’s Office of Economic Development today announced its free workshops for the month of October. Workshops are presented at the Maui County Business Resource Center, a County of Maui facility, located in the Maui Mall across Pizza Hut, in Suite B-9. Seating for all workshops is limited, and all workshops are subject to change or cancellation. Workshops are free unless noted otherwise. To reserve a seat, call the Maui County Business Resource Center at ph. 270-5770. The following workshops are available:
Revealing the Top 10 Secrets to FB Advertising — What You Need to Know
Instructor: Taryn Kama and Eric T. Richter
Wednesday, October 12, 2016 – 11:00 a.m. to 12:30 p.m.
This workshop will focus on the ins and outs of getting started with Facebook advertising. You will learn the top 10 most important things you will want to know about advertising on Facebook including: using groups, boosting posts, creating events, choosing your audience, the difference between business and personal pages; using images, hashtags and symbols to link your content; Facebook tricks and overall social media marketing strategies. There will be an opportunity to ask specific questions that can help you market your business at the end. Taryn Kama, owner of Go Get it Media, is an experienced media professional specializing in: on-line marketing, print/web communications, video, public relations, social media and information design. She is currently the owner of Go Get it Media, GGM (www.GoGetitMedia.com), a heart-centered marketing company based on the North Shore. Eric T. Richter, owner of Maui Promotions, publishes Maui Vision Magazine quarterly. Eric has taught marketing seminars for wellness-oriented businesses for over 15 years and sponsored many special events. Check his website, www.mauivision.net.
Business Pitching the Hollywood Way – The Business of Story, and Vice Versa
Instructor: Michael Feit Dougan
Tuesday, October 18, 2016 – 12:00 p.m. to 1:30 p.m.
This intensive workshop will provide the intellectual tools and the creative templates enabling participants to fashion their own business pitch fast. In addition to the pitch formula, listeners will be provided pitch psychology, strategy and outlines on research and strategic targeting. After a brief workshopping segment that will shape the attendees’ ideas into the pitch format, business hopefuls will be invited to present their project and receive feedback. Whether you’re starting from an idea, or simplifying your existing business into a streamlined and attractive presentation, the Hollywood method can help you fashion your own financial happy ending. Michael Feit Dougan holds an MFA in Creative Writing/Screenwriting degree from Spalding University and a BA in Cinema-Television, University of Southern California. His past resume includes being a Screenwriter, Story Analyst and Structuralist. Michael co-wrote Developing Digital Short Films with Sherri Sheridan in 2004 and is presently is working on pre-production of upcoming Calliope, which will star Domenica Cameron-Scorsese.
How to be a Successful Entrepreneur
Instructor: Wayne Wong, SBDC
Wednesday, October 19, 2016 – 12:00 p.m. to 2:00 p.m.
Are you thinking of being your own boss and starting your own business? What do you need to know before investing time and money in your idea? The Hawai‘i Small Business Development Center (SBDC) will present this informational workshop where participants will learn about entrepreneurship, key ingredients for business success, steps involved in starting your own business and sources of capital. Participants will be introduced to services offered by Hawai‘i SBDC as well as other resources for the start-up business. For more information about our services, please contact our SBDC Office at 875-5990.
How to Have Your Best Holiday Season Ever!
Instructor: Mckenna Hallett
Friday, October 21, 2016 – 12:00 p.m. to 1:30 p.m.
During this session, you’ll learn how to select just the right offer for your ideal audience; create a quick and effective promotional plan; design an offer that stands out, especially on mobile; reach new customers and spread the word using social media; and keep the holiday momentum going through the new year and beyond! If you’re hoping to make this your best holiday season yet, you won’t want to miss this event. Join Mckenna and find out how to achieve and exceed your holiday goals. There will also be a terrific hand-out to help you plan your marketing and promotions. Mckenna Hallett is a marketing consultant, motivational speaker, and owner of www.MyGoldenWords.com who blogs regularly to a worldwide audience. With over two decades of experience with her own small business on Maui, she brings practical and easy-to-use advice to all business owners at any stage. She had her first business at the age of seven and has been in sales and marketing roles in both retail and wholesale with both small and large businesses for over 50 years.
Scientific Application of Industrial-Organization Psychology
Instructor: Harold Ames, PH.D.
Tuesday, October 25, 2016 – 12:00 p.m. to 1:30 p.m.
This workshop will be the first in a series of many roundtable discussions on the scientific application of Industrial Organization Psychology for your small business or organization facilitated by Harold Ames, PH.D. This roundtable discussion will articulate: the application of Industrial-Organization Psychology; the purpose of the i.o. institute; benefits of Social Responsibility; the role of Industrial-Organization Psychology Consulting Services; and how to apply science to your organizational model.
Take a risk and sign-up to become an adventurer and begin the evolving process of achieving your business’ full potential through the use of meaningful intelligence. Harold Ames holds a doctoral degree in Industrial-Organizational Psychology with a purpose of “developing effective leadership solutions” through education.
The ABC’s of a Business Plan
Instructor: David Daly
Wednesday, October 26, 2016 – 12:00 p.m. to 1:00 p.m.
Maui Economic Opportunity Business Development Center’s Core Four Business Planning is a 36-hour course on how to write a business plan while providing the information you need to know in order to start, operate and grow your business. This workshop is a one hour introductory workshop which will provide you with a better understanding of the course outline for the Core Four Business Planning. David Daly, Director of the MEO Business Development Center, will discuss the numerous reasons for writing a sound business plan. He has more than 25 years of experience in business ownership, financing, education and economic development. His background includes residential lending and being a Financial Industry Regulatory Authority-licensed financial advisor. Participants will receive an outline of the business plan taught by MEO’s Core Four Business Plan Course.
Special Evening Workshop – $45 per session: QuickBooks for Small Business
Hands-on computer training for beginners.
Instructor: Richard Kehoe, CPA
Thursday, October 27, 2016, 5:00 – 8:00 p.m.
Learn to set up your company’s QuickBooks in a small class setting with personalized tutoring. This class is for new users and will teach you how to record sales, receive payments, prepare invoices and balance your checkbook. Get customized answers and schedule a follow-up appointment at no cost to discuss your solutions. Sponsored by SCORE (Service Corps of Retired Executives) and presented by Richard Kehoe, CPA and lead SCORE counselor. Free counseling sessions with experience SCORE and Small Business Development Corp. (SBCD) counselors: Tuesday afternoons, 1-3 p.m., and Thursday and Friday mornings, 9-11:30 a.m.
Business in the Think Tank with MBB Members (Free)
1) BiTT in Central Maui
Tuesday, October 11, 2016, 11:30 a.m. – 2:00 p.m.
Maui County Business Resource Center
RSVP with MBB: www.meetup.com/MauiBusinessBrainstormers
2) BiTT in Upcountry Maui
Wednesday, October 26, 2016, 11:30 a.m. – 1:30 p.m.
Hui No’eau Visual Arts Center
RSVP with MBB: www.meetup.com/MauiBusinessBrainstormers