UPDATE: Mālama Maui Nui Retracts Numbers in County-Wide Cleanup Campaign

Updated at 5 p.m.

Mālama Maui Nui issued a retraction to a Tuesday release with data from the organization’s 2017 Get a Drift and Bag It! campaign. The organization’s retraction can be read below:

“Mālama Maui Nui recently discovered the numbers from the 2017 Get the Drift and Bag It! campaign included in a press release sent out on Tuesday, Oct. 31 were incorrect. Due to technical errors, the information provided does not accurately reflect the actual numbers from the campaign.

This brings to light both the importance and challenges of proper data collection. Mālama Maui Nui is committed to preserving the integrity of how we conduct our community campaigns and report the results of these efforts. We will continue to work with our volunteer coordinators, community partners, and our staff to accurately educate and manage data results here onward.”

Original story published at 6:14 a.m.

Mālama Maui Nui announced the results from its annual Get the Drift and Bag It! cleanup campaign today.

The environmental nonprofit hit a record number of cleanups, volunteers, and amount of rubbish collected from Sept. 16 until Oct. 14. Compared to last year, the 2017 island-wide cleanup initiative had almost 20 more cleanups, attracted 200 additional volunteers and doubled the amount of litter compiled.

MMN Program Director Rob Douglas said this year’s effort was one for the books.

“This year’s Get The Drift and Bag It! was an impactful example of shared community action. We at Mālama Maui Nui are so proud to see the diversity of participants and locations represented in this campaign, as we all work together in the environmental and cultural stewardship of these islands,” he said.

Get the Drift and Bag It! gives everyone the opportunity to be citizen scientists by collecting data on the type and quantity of litter compiled during the cleanup effort. The data goes into an international index that is used to develop preventative solutions to litter and pollution problems.

MMN shares the data collected locally to the global Ocean Trash Index managed by the Ocean Conservancy. This information can help create local preventive measures that contribute to solving global pollution problems.

This 2017 Get the Drift and Bag It! campaign results are as follows:

  • 788 volunteers
  • 35 cleanups
  • 130 miles cleaned in Maui County
  • 10 tons of rubbish
  • 54,821 total items collected
  • 26,792 cigarette butts
  • 5,578 pieces of plastic
  • 2,494 food wrappers



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